Subject:
Agricultural and Resource Econ
Credit units:
3
Offered:
Term 1 only
Weekly hours: 3 Lecture hours
College:
Agriculture and Bioresources
Department: Agricultural and Resource Econ
Description
Introduces the principles of salesmanship and their application to agricultural business. Emphasis will be placed on the application of principles to real-world situations and on building selling skills through class projects. Students will learn tactical selling skills, develop self-management skills, and study strategic selling techniques. Policies (current and impending) and regulations governing salesmanship are discussed.
Prerequisite(s): COMM 204 or AREC 343 or permission of the instructor
Note: Students with credit for BPBE 72 or BPBE 346 will not receive credit for this course.
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