Credit units: 3
Offered: Term 3 only
College: Edwards School of Business
Department: Management and Marketing
This course is designed to lead students through the management consulting process, including developing and presenting a consulting proposal and then completing the consulting project. Students will learn how to specify business research questions, propose appropriate methods of researching the questions, and analyze the results of the research, and present conclusions and recommendations. Real external business clients are expected for each consulting group (may be one or more students in a group, depending on the size of the consulting project). The most common types of business research requested by clients have been marketing research studies, business plans, feasibility studies, and industry opportunity surveys.
Restriction(s): Application required. Normally will be fourth year students with approximately 90 credits.
Note: Students with credit for COMM 498.3 (Special Topics: Management Consulting Project) may not take this course for credit.
Upcoming class offerings
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